O2 correctly target sucker demographic with Irish iPhone launch
O2 are launching the iphone in Ireland at why-don’t-you-just-rape-me prices. Smart move. They’re targeting the sucker generation with the ultimate sucker device. It’s a device designed for suckers. The iPhone relies on people being blinded by first-mover technology and uses that as an excuse for a business model that is the phone-contract equivelant of going around to the users mothers house and giving her a bit of a beating.


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